Rows of evergreen Christmas trees growing in a tree farm, creating a dense forest of deep green foliage.

Academic Consortium Publications for April 2025

’Twas the night before Christmas when Jack chose a tree—
A tree without problems like the last two or three.
No paint was scratched, no insects, no mold,
The decorated tree was a beaut to behold!

Best of all, its aroma enhanced the whole scene:
On sesquiterpene! On β-bisabolene!
And other terpenes, too, each playing a role
In making the tree smell delightfully whole.

Was it luck that this tree kept its scent all the while?
No-No-No! It was consumer research and chemistry that shaped its profile!

🎄 Congratulations to Angela Chiang, Gabrielle Wyatt, Katlyn Nau, Gary Chastagner, Chal Landgren, Judith Kowalski, Charles Sims, Philipp Zerbe, Justin G. A. Whitehill, and William C. Baldwin on their preprint exploring this fascinating non-food sensory application!

👏 And kudos to all researchers from the Compusense Academic Consortium who published excellent work in April!